HomesNew York · For sale, private home
TriBeCa triplex with an early Keith Haring mural goes on sale
A $25 million New York apartment keeps a foyer mural Haring painted as a student, rediscovered during a 2001 renovation.
In the late 1970s, while still studying at the School of Visual Arts, Keith Haring tried out his now familiar outlines across the entrance of a student exhibition space in TriBeCa. The building, the American Thread Company's chamfered-corner Gilded Age block, was still raw then, and the figures, painted in shoe polish and alcohol, were soon covered up and forgotten.
Over the following decades a three-storey apartment grew up around that entryway, and in 2001 a previous owner uncovered the mural during a renovation and had it authenticated. Now the current owner, tech executive Adam Zoia, is selling the home at 260 West Broadway, part of the 1896 Renaissance Revival building, for $25 million through Compass.
The agents haven't had the mural valued. Ian Slater of Trove Partners calls it "basically impossible to appraise", so it's simply folded into the asking price. Around it sit 8,000 square feet over three levels, with seven bedrooms and nine bathrooms. Sottile & Co renovated the interior, keeping some mouldings, friezes and the original windows in the great room, and adding new white-oak floors, custom joinery and marble.
Strip away the Haring and it's a smart white box. With it, The Spaces argues, the flat has a story, and a fine project for anyone who loves 20th-century art.
Our summary of a story from The Spaces, published 15 October 2026. Read the original
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From The Spaces