Fashion accessories store
Hermès
Hermès's London Maison on New Bond Street spreads across four floors of circular, individually themed rooms, with a spiral staircase and wallpapers that make the building feel closer to a museum than a boutique.
The story
The brand recently moved its London flagship into this new Maison, where every surface, from wall to floor, is designed down to the finest detail. A rich leather scent greets you at the door, and the mood is quiet and composed rather than showy. Until 30 October 2026 the windows carry a quilt-themed display. Leather goods sit in the red room, with homeware such as plates in the adjoining space. Silk scarves have their own department, where staff can talk through the house's craftsmanship and the building's design. The fragrance range includes Eau d'Orange Verte, and shoes and accessories are stocked too. Shoppers can sit for a coffee, and upstairs a terrace offers a peaceful retreat above Bond Street.
Good to know
TAGGG AI- ✦Leather goods run on an in-store queue and wish list, and bag slots can be fully booked for the day.
- ✦The boutique gets busy most days and you may need to queue to get in, so allow extra time.
Plan your visit
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